Stellars Lab
About
Creative Direction, Branding & Fashion Design with Purpose
We translate brand identity and storytelling into fashion collections, textiles and communication creating cohesive, premium brands from the inside out.
Hello, I’m Isabel Clara Viguer
a Fashion Creative Director with over 20 years of international experience, specializing in building, evolving, and elevating strong, coherent, and commercially relevant brand identities. Educated at Central Saint Martins, I combine a solid creative foundation with strategic vision. Alongside my work as a designer, I have also taught sustainable fashion at university level, reinforcing an ethical and future-focused approach to the industry.
I combine creative direction, fashion branding, and textile design to help brands define their identity, stand out in the market, and create meaningful connections with their audience.
Create your future brand
Throughout my career, I have collaborated with international fashion brands, contributing to the development of collections and brand identities that connect creativity, concept, and market awareness. As a Senior Fashion Designer, I have led the complete development of collections from initial concept to final product, with deep expertise in silhouettes, color, materials, and the creation of exclusive prints as a key element of brand differentiation.
With a strong understanding of brand strategy and market positioning, I translate trends and artistic sensibility into commercially viable, market-ready collections aligned with clear business objectives.
I collaborate with fashion brands as a Creative Director, Senior Fashion Designer, and Fashion Branding Strategist, supporting creative teams in developing contemporary, authentic collections with a distinctive and powerful identity.
We partner with brands
Through monthly creative retainers, working as an external Creative Director and Brand Partner. This model allows for:
01.
Strategic Clarity
02.
Creative consistency
03.
integrating values and sustainability
04.
Long-term brand value
We always provide daily updates about graphic design, and various things related to logos
we provide updates about fashion branding, design & sustainability
Let’s build
your next chapter
Let’s build your next chapter
We work with premium and contemporary fashion brands that want their collections, visuals and communication to feel aligned, intentional and unmistakably on brand. From textile development and collection direction to campaigns and digital presence, we ensure your brand story is embedded in every touchpoint.